Press Release: BusinessWith acquires Danish company DigiMatcher

BusinessWith acquires Danish company to strengthen market position and unlock synergies

Stockholm, June 4, 2025
BusinessWith, the leading Nordic platform for comparing and selecting business software, is proud to announce the acquisition of Danish company DigiMatcher as part of its continued expansion strategy in the region. This strategic move is aimed at strengthening our market position and value proposition in Denmark.

Through the acquisition, BusinessWith will gain access to a broader customer base in Denmark and create valuable synergies between our existing operations and new Danish clients. By combining resources, we aim to enhance the overall customer experience, improve efficiency, and deliver even more tailored support to businesses navigating the complex software landscape.

Julie Maja Nielsen, Founder of DigiMatcher, will continue as Country Manager for BusinessWith Denmark. Her deep market knowledge, strong network, and insights into the Danish business environment will be instrumental in shaping our local strategy and ensuring we deliver maximum value to Danish customers.

“This acquisition is a natural next step in our Nordic growth journey,” says Nicolas Zavala, CEO of BusinessWith.
“We see significant potential in the Danish market, and with the integration of Julie Maja’s expertise and the synergies between our customer bases, we’re confident this will create a stronger, more competitive platform for all our users.”

Julie Maja adds:

“I’m very excited about this new chapter. By becoming part of BusinessWith, we open up even more opportunities for both Danish IT suppliers and businesses. It will give companies in Denmark easier access to relevant system insights and comparisons — and help IT suppliers reach a broader audience through a proven, scalable Nordic platform.”

The acquisition underscores BusinessWith’s long-term commitment to becoming the number one choice for software guidance across the Nordics.

About BusinessWith
BusinessWith is the largest Nordic software comparison platform — helping companies make better-informed decisions when choosing business-critical systems. With thousands of verified reviews, in-depth guides, and smart tools, BusinessWith simplifies the buying process for companies of all sizes.

For further information, please contact:
Nicolas Zavala, CEO
nicolas.zavala@businesswith.com
0733-940 461