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BusinessWith acquires Danish company DigiMatcher to strengthen position in the local market BusinessWith, the leading Nordic marketplace for comparing and selecting business software, is proud to announce the acquisition of Danish company DigiMatcher as part of its ongoing expansion strategy in the region.

Your profile on BusinessWith is often the very first impression you make on potential buyers — so it’s worth making it count. This article will list some of our top tips to make sure your profile works hard for you, and stands out!

In this business climate, timing is vital! At BusinessWith, we have made it possible to know when the lead that you were talking to 6 months ago all of a sudden is ready to talk to suppliers again. Or do you want to know when your, supposedly, loyal customer is out window shopping for a new system? Now you can!

CB Insights analyzed over 100 startup post-mortems and found that 42% failed because there was no market need for their product. Other major reasons included:

We had the pleasure of welcoming Anders Willumsen, CEO of Eurekos to our office in Stockholm. Eurekos is a Denmark-based LMS company transforming how organizations approach learning. They stand out by specializing in partner and customer training.

Buying Intent signals are data points that show when a company is actively researching a solution like yours. In other words—it’s like having a digital radar for potential customers who are warming up to buy.

Social proof is a psychological concept that we all experience—often without realizing it. It's the idea that when we're unsure about a decision, we look to others to guide us. In the world of B2B software, this translates into one thing: buyers trust other buyers.

In a world where digital noise is constant and competition is fierce, B2B SaaS buyers are becoming more discerning than ever. Before committing to a new platform, they're doing their homework—and reviews are one of the first places they look.